Our aim was to craft a distinctive burger that deepens fans’ connection to the brand.
We sought to collaborate with musicians who appeal to a broad audience.edni.

In just a month, it reached over 1 million users, sparking more than 150,000 reactions and generating 3,000 pieces of user-generated content

Presenting the specifics of the burger through authentic content

Working together with the brand to create a burger that suits their own taste

Participation in various integrated activities