Philips Home

Vivi and Norbi successfully boosted Philips’ follower count by 14,000 through a prize game campaign. Previously, their TikTok audience grew by an impressive 21,000 followers during another game.

- Content
  3
- Reach
  224 K
- Engagement
  64 K

Philips Home

Vivi and Norbi successfully boosted Philips’ follower count by 14,000 through a prize game campaign. Previously, their TikTok audience grew by an impressive 21,000 followers during another game.

- Content
  3
- Reach
  224 K
- Engagement
  64 K

The purpose of the campaign

Presentation and promotion of Philips AirFryer and Aqua Plus vacuum cleaner
Organization of a prize game with creative content
Conducting a prize draw

Results

Vivi and Norbi successfully gained 14,000 new followers for Philips with the prize game they organized during the campaign. Additionally, their TikTok audience grew by 21,000 followers in their previous game

Responsibilities of content producer

Informative and entertaining, detailed presentation of the products
Creating imaginative content related to a prize draw
Draw of winners

The purpose of the campaign

Presentation and promotion of Philips AirFryer and Aqua Plus vacuum cleaner
Organization of a prize game with creative content
Conducting a prize draw

Results

Vivi and Norbi successfully gained 14,000 new followers for Philips with the prize game they organized during the campaign. Additionally, their TikTok audience grew by 21,000 followers in their previous game

Responsibilities of content producer

Informative and entertaining, detailed presentation of the products
Creating imaginative content related to a prize draw
Draw of winners

Creators

Participating influencers

Vivi & Norbi

153.1k 1.1M 189.5k 0 1.5M

Vivi & Norbi

153.1k 1.1M 189.5k 0 1.5M

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